I think the printed magazine is a completely unique experience. There’s nothing like it. It’s unique as a lean-back experience, it’s uniquely immersive…There are some consumers who will always want to read that magazine in print.  There are some who will want to read it in print, on mobile, tablet, or look at the websites, but I think the print remains the anchor of the experience.”

Mary Berner, CEO of the MPA, in a blog interview with Samir Husni, aka “Mr. Magazine.”