Prestigious magazine publisher Condé Nast has eliminated the “publisher” career title within their company in order to allow their leadership positions to embrace additional roles that are more multimedia/digitally-focused.

Following Time Inc.‘s removal of the publishing titles from their own company last summer, Condé Nast is making major moves to restructure their operations to “regrou[p] its magazines around chief business officers and chief industry officers responsible for business in seven top ad categories.” This shake-up is said to be done with the aim of being more responsive to consumers and modernizing themselves to simplify how they work and cooperate with partners and advertisers. This move also seems like a conscious away from traditional publishing ideologies and responsibilities to tackle and grow with technology. This is the first major act Condé Nast’s recent-hire Jim Norton, who is the chief business officer and president of revenue for the company.